{"id":844,"date":"2024-01-10T20:17:52","date_gmt":"2024-01-10T20:17:52","guid":{"rendered":"https:\/\/www.autobuyersmarket.com\/news\/?p=844"},"modified":"2025-05-05T10:25:10","modified_gmt":"2025-05-05T10:25:10","slug":"bmw-posts-record-sales-growth-targets-for-fully-electric-vehicles-on-pace","status":"publish","type":"post","link":"https:\/\/www.autobuyersmarket.com\/news\/2024\/01\/10\/bmw-posts-record-sales-growth-targets-for-fully-electric-vehicles-on-pace\/","title":{"rendered":"BMW Posts Record Sales; Says Growth Targets for Fully Electric Vehicles On Pace"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"600\" src=\"https:\/\/www.autobuyersmarket.com\/news\/wp-content\/uploads\/2024\/01\/BMW_387605947.jpg\" alt=\"The 2017 BMW i8 on display at the Chicago Auto Show media preview February 12, 2016 in Chicago, Illinois. File photo: Darren Brode, ShutterStock.com, licensed.\" class=\"wp-image-845\" srcset=\"https:\/\/www.autobuyersmarket.com\/news\/wp-content\/uploads\/2024\/01\/BMW_387605947.jpg 900w, https:\/\/www.autobuyersmarket.com\/news\/wp-content\/uploads\/2024\/01\/BMW_387605947-300x200.jpg 300w, https:\/\/www.autobuyersmarket.com\/news\/wp-content\/uploads\/2024\/01\/BMW_387605947-768x512.jpg 768w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/><figcaption class=\"wp-element-caption\">&nbsp;The 2017 BMW i8 on display at the Chicago Auto Show media preview. BMW Group, is breaking its records expecting to sell half a million BEVs in 2024. File photo: Darren Brode, ShutterStock.com, licensed.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">WOODCLIFF LAKE, NJ &#8211;  The prestigious automaker, BMW Group, is breaking its records high and dry. Its official scorecard from 2023 flaunts a stamp of success, as the company notches impressively close to its 15% aim for battery-electric vehicles (BEVs) market share. With an unblinking eye on the future, BMW is expecting to exceed its past performance and is targeting to sell half a million BEVs in 2024.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The year 2023 witnessed BMW Group selling a staggering total of 375,183 BEVs, marking an uptick of 74.4% from year-over-year results. This compelling figure corresponds to 14.7% of the total volume, a hair&#8217;s breadth away from its 15% target. Plug-in hybrids experienced a slight decrease, with 190,303 units being sold, a 13% year-over-year dip, procuring a market share of 7.4%. In unison, BMW sold 566,486 BEVs and PHEVs, an imposing surge by 31%, accruing a commanding 22.2% market share. The fourth quarter alone observed 113,458 full-electric BMW vehicles rolling out, a hefty 55.4% increment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">BMW&#8217;s impressive track record didn&#8217;t stop there. The touchstone year reported a record sale of over 2.5 million vehicles, a formidable achievement bolstered by the exceptional sales growth in the US by 9.4%, cumulating at nearly 396,000 units. Notably, the gigantic Chinese market grew at a steadier 4.2%, amounting to 824,932 units. Within Europe, another feather in its cap, BMW and Mini vehicles attained sales of 942,805 units, an appreciable rise of 7.5%.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-twitter wp-block-embed-twitter\"><div class=\"wp-block-embed__wrapper\">\n<blockquote class=\"twitter-tweet\" data-width=\"500\" data-dnt=\"true\"><p lang=\"en\" dir=\"ltr\">BMW nearly doubles its all-electric sales in 2023 <a href=\"https:\/\/t.co\/5Dp8mZGPEA\">https:\/\/t.co\/5Dp8mZGPEA<\/a><\/p>&mdash; Electrek.co (@ElectrekCo) <a href=\"https:\/\/twitter.com\/ElectrekCo\/status\/1745110095732588649?ref_src=twsrc%5Etfw\">January 10, 2024<\/a><\/blockquote><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The Mini brand under the BMW Group flourished with the fully-electric Cooper SE selling 45,262 units, a moderate rise of 3.5%. Consequently, fully electric vehicles now account for 15.3% of total Mini sales. The front runners in the higher-end vehicle segment were the BMW iX1 and i4, with the i4 M50 earning the title of the best-selling M car. Intriguingly, anticipated for later this year, the first fully electric touring model will debut as part of the BMW 5 model series.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/electrek.co\/2024\/01\/10\/bmw-nearly-doubles-its-all-electric-sales-in-2023\/\">According to data from InsideEVs<\/a>, BMW recorded sales of 326 ultra-luxurious EVs of Rolls-Royce Spectre, hence securing a 22% share. Priced at a jaw-dropping $450,000, this vehicle comes in several coveted models, with the Cullinan and the Ghost being the topmost requested worldwide.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Despite rivals slashing prices to stay competitive and the order books bulging for the first few months of 2024, in November, BMW stated they wouldn&#8217;t be cutting prices. Only the coming months will unveil any drastic or subtle changes in this stance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Demonstrating palpable enthusiasm, Jochen Goller, a member of the Board of Management of BMW AG, responsible for Customer, Brands, Sales, <a href=\"https:\/\/www.press.bmwgroup.com\/global\/article\/detail\/T0438999EN\/a-successful-2023:-bmw-group-posts-record-sales-meets-ambitious-e-mobility-growth-targets\">proudly stated<\/a>: <em>\u201cThanks to the close co-operation with our retail partners and the strong performance of our associates, the BMW Group was able to achieve a new all-time sales high for 2023.&#8221; He went on to acknowledge that &#8220;customers around the world appreciate our strong brands BMW, MINI, Motorrad and Rolls-Royce and in particular the choice of different drive technologies across the entire BMW Group product range.&#8221;<\/em><\/p>\n\n\n\n<pre class=\"wp-block-preformatted\"><iframe loading=\"lazy\" width=\"900\" height=\"500\" src=\"https:\/\/www.youtube.com\/embed\/7i1TQDPCqX4?si=fxBTVB9pTC9tQR4N\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"><\/iframe><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">Concluding with a confident stride towards increased electromobility, Goller proclaimed: <em>\u201cWith our new, highly attractive and technologically outstanding vehicles, we were able to ramp electromobility even more dynamically in 2023 and achieve the goal of 15% of total sales from fully-electric vehicles.\u201d<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sources:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>BMW Group Press \u2013 <a href=\"https:\/\/www.press.bmwgroup.com\/global\/article\/detail\/T0438999EN\/a-successful-2023:-bmw-group-posts-record-sales-meets-ambitious-e-mobility-growth-targets\">press.bmwgroup.com\/global\/article\/detail\/T0438999EN\/a-successful-2023:-bmw-group-posts-record-sales-meets-ambitious-e-mobility-growth-targets<\/a><\/li>\n\n\n\n<li>Electrek &#8211; <a href=\"https:\/\/electrek.co\/2024\/01\/10\/bmw-nearly-doubles-its-all-electric-sales-in-2023\/\">electrek.co\/2024\/01\/10\/bmw-nearly-doubles-its-all-electric-sales-in-2023\/<\/a><\/li>\n\n\n\n<li>Reuters &#8211; <a href=\"https:\/\/www.reuters.com\/business\/autos-transportation\/bmw-sales-up-103-q4-2024-01-09\/\">reuters.com\/business\/autos-transportation\/bmw-sales-up-103-q4-2024-01-09\/<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>WOODCLIFF LAKE, NJ &#8211; The prestigious automaker, BMW Group, is breaking its records high and dry. Its official scorecard from 2023 flaunts a stamp of success, as the company notches impressively close to its 15% aim for battery-electric vehicles (BEVs) market share. With an unblinking eye on the future, BMW is expecting to exceed its [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":845,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[3],"tags":[],"class_list":["post-844","post","type-post","status-publish","format-standard","has-post-thumbnail","category-market-updates","entry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"WOODCLIFF LAKE, NJ - The prestigious automaker, BMW Group, is breaking its records high and dry. 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